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FRANKFURTER BUCHMESSE 推廣物料設計

客戶名稱:FRANKFURTER BUCHMESSE

服務內容:兒童書展折頁設計、商務俱樂部手冊設計

Once a year, the Frankfurter Buchmesse becomes the Global City of Ideas: the most important international trading place for content, from novels and children’s books to academic databases. Publishing professionals from around the world meet here with partners from the technology sector and from related creative industries, such as film and games; it is here that new cooperation agreements and business models find their first inspiration. At the same time, the Book Fair is also a huge cultural event which, for five days every year, turns Frankfurt on the Main into the centre of the international media world.

黑色+金色的配色,在莊重的商務感之中,增加了尊貴氣質,突出FRANKFURTER BUCHMESSE俱樂部低調、品質的特點,而童書展折頁則使用了明黃色作為主色調,更符合兒童陽光的特點,傳達了富蘭克林書展對兒童思想的重視態度,擴大了書展的年齡跨度,更具包容性。
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